client: Aurelia

Unboxing Experience Mailer

Aurelia was ungoing a rebrand. As part of the rebrand, a bespoke gift box and leaflets were planned to be sent out to influences as part of the introduction to the new brand. Part of the unboxing experience was to design a gift box containing 3 products, a double sided leaflet and media leafet. I was tasked to design all three for the brand. The designs needed to articulate the brands new luxury & clean looking design.

Blurred background with the text "AURELIA CELLULAR VITALITY" in the center.
Two skincare product advertisements. The left one features images of blueberries, hands dusted with powder, pomegranate, a woman's face touching her lips, white cream, and a woman's face, with the text 'Powered by ETERMACELL' and 'AURELIA CELLULAR VITALITY'. The right ad has a blurred background with a quote about skin vitality, mentioning Dr. Jonathan Lane, with icons indicating crafted by experts, backed by science, and rooted in ritual.
Informational flyer for Aurelia skincare featuring images of blueberries, a person's face, a hand, and pomegranate, with text about the product's science and benefits.